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2022 Pre-NADA Show

Updated: Feb 22, 2022

By: Kristen C., Marketing Coordinator

It’s that time again! The Automotive Marketing Gurus (AMG) team is gearing up for our next conference. We will be heading to the annual NADA Show in Las Vegas, March 10-13. Our team will be participating in a number of workshops that touch on business essentials and innovations, digital super track, fixed operations, human capital, leadership, marketing and variable operations. We are looking forward to learning, growing and returning with more knowledge on the latest trends so we can be the best resource for our dealer partners!

The 2022 NADA Show will feature the latest strategies and trends on more than 75 topics in 100+ workshops. The workshops will cover many areas, but just to name a few; the latest innovations crucial to your success, how to improve performance and profitability of both your service and parts departments, improving dealership culture, the most up to date digital and traditional marketing strategies, optimizing vehicle inventory management to improve profitability, maximizing your digital presence and boosting online transactions.

This year’s conference will feature keynote speakers known for their entrepreneurialism, persistence and leadership skills including Dana Perino (Former White House Press Secretary, Political Commentator, New York Times No. 1 Best-Selling Author, and Co-Anchor of Fox’s America’s Newsroom), Michael Strahan (Pro Football Hall of Famer, Broadcaster, & Entrepreneur), Travis Mills (Retired United States Army Staff Sergeant and Recalibrated Warrior), Paul Walser (President, Walser Automotive Group) and Michael Alford (2022 NADA Chairman).

We are so excited to be participating in these interactive workshops with experienced professionals who offer a fresh perspective and real-world solutions and we look forward to bringing you the newest trends in the automotive industry.

In addition, we will also be hosting our first ever Guru Experience Contest at NADA for a chance to win $500! This contest will be open to GMs, owners and marketing directors only.

Consider this; What if you spent 20% less on advertising funds? What if you spent 20% less of your time on advertising? What would you do with it? We will be selecting 10 finalists on March 4, 2022 to present a five minute presentation to our panel of judges at the Aria Hotel and Casino on March 12, 2022.

This year’s panel of judges will be Mark Williams (Operating Partner at Lake Keowee AutoGroup), Leland Brewer (Senior Director at JD Power), Randi Pence (Marketing Manager at Forbes Todd Automotive), Amit Patel (GM at Spartanburg CDJR), Jonathan Thompson (CEO of Automotive Marketing Gurus) and Brent Albrecht (VP of Business Development at Friendemic).

Click below for more details and how to enter for this exciting opportunity! Also, stay tuned for our post-NADA Show blog post!

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